Monthly Archives: October 2012

How To Find The Golden Opportunity In The Midst Of Adversity

It happens to every business owner sooner or later regardless of what type of business they’re in and it will happen to you too.  Everything is going along smoothly and then BAM!  You hit the proverbial bump in the road.  What is the bump?  The bump is any kind of adversity you face in the course of conducting business.

Adversity can come in the form of a slow economy, a down turn in your market, a new competitor, tax increases or any number of other things that can pop up unexpectedly.  But, often in the midst of adversity lies a golden opportunity just waiting for you to discover it.

The key to finding this golden opportunity lies in your ability to view adversity in a positive light rather than a negative one.  One person may see adversity as a problem that is overwhelming, while another may simply see it as a challenge that they need to overcome.  The grumbler will never see the opportunity even when it’s right under their nose, while the one who views adversity as a challenge cannot fail to find it because they’ll tap into their creativity and go the extra mile to triumph over the situation and come out a winner.

For example, when there’s a downturn in the market, the grumbler will simply complain that business is bad and there’s nothing he can do about it.  But, the one who views the situation as a challenge will reach out to new markets and increase their business.

I once knew two businessmen who owned similar electronics companies in which this exact scenario played out.  As technology improved and made products obsolete, the market for many of the items they carried went sour.  One of these businessmen grumbled.  He sat back and complained, watching his business deteriorate with his arms folded, and soon his business folded too.

The other businessman got busy.  He increased his marketing efforts, started carrying new lines of products, and survived.  Not only did he survive, he thrived!  He found new opportunities for sales – opportunities he hadn’t previously thought of – thanks to the challenge he was presented with and his ability to focus.

What worked for that businessman can and will work for you.  All you need to do is roll up your sleeves and prepare to use a little creativity, and you’ll see opportunities you’ve never seen before!

To your riches!

Kim Hillman

 

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How This One Little Secret Can Make A HUGE Difference To Your Income

Today I want to share with you a little secret that will make a HUGE difference to your income from your booklets, as well as anything else you apply it to in your life.  Actually, it’s not really a secret because I’m betting you already know it.  You’ve just forgotten that you know it.

What is it?  Simply put, it’s that you will get out of your business exactly what you put into it.  How many people do you know who really apply themselves in what they do – people who go above and beyond and give it 110%?  My guess is that you probably don’t know very many people like that.  Neither do I.  That’s because the majority of people today would rather complain about their circumstances rather than do something about them.  Most people are too tired, too worn down and too full of excuses to get up, get going and do what they need to do to make a difference for themselves.

Most of us here on the blog live in a country where we can choose to make a living any way we want to.  I, like many of you, am from the USA.  Some of you are from the UK, or Australia.  And we all have the freedom of choice when it comes to our livelihood.  Maybe it’s just that people haven’t really thought about that – that they have a choice, and if they’re miserable they can choose to do something else.  But, I suspect it’s that they are afraid.  It’s easier to stick with what you’ve got and complain about it than it is to change it.  And so people stay where they are, even when it isn’t where they want to be.

Of course, you’re not like those people because you’re here reading this blog.  You’ve got big plans for your booklet and your business.  But, how much did you accomplish in your business today?  How much have you accomplished over the past week?  Did you meet your goals?  Is your business progressing?  Are things happening?  Is money coming in?  If your answer is no, then you’re not giving it your best.

It’s time to move at a faster pace, and do more today than you did yesterday.  Because if you don’t, then you’ll end up no better off than those who are stuck and complaining.  Put more in and you’ll get more out.  It’s really just as simple as that.

To your riches!

Kim Hillman

PS:  Could you please do me a little favor and take the pole I’ve posted on the blog?  It’s just ten, easy little questions that won’t take you much time at all.  Thanks!

 

I’m Baaaaaaaaaaack!!!

Hey everyone!

After my very LOOOOOOOOOOONG absence, I’m finally back!  And, I have so much to share with you!

First of all, I want to tell you that while I’ve been recuperating I’ve been working behind the scenes.  Soon I will have a new website where you’ll find this blog and my related products!  Won’t that be nice to have everything you need right there at your fingertips all in once place?  Yeah, I thought you’d like that!  So, please be sure to leave me your comments or drop me an email and let me know what you’re working on and what you need help with.  What are your frustrations?  Your challenges?  Your fears?  What keeps you up at night?  Write to me and I’ll address the issues in the form of blog posts, articles and products to help you succeed!

Next I want to say thank you to all of you who sent me your prayers and well wishes.  I so appreciated all of your kind thoughts and words.  For those of you who asked about my condition, I had six hernias which had to be corrected.  Unfortunately, there was no doctor local to me who was willing to correct my condition.  They all wanted to take the easy way out – remove a few things and leave the rest.  That was unacceptable to me, and I searched until I found a fantastic doctor who was willing to do what needed to be done.  He put everything back where it belongs and removed nothing!

In a strange way, this relates to what I want to tell you about today.  Sometimes, you have to search for just the right person to do the job, and often that’s not the person or vendor with the cheapest price.  Having a cheaper price does little for you when that person or vendor drops the ball and doesn’t get the work done.

This has been my experience with the printing industry.  Printers are a dime a dozen, but few of them truly shine.  I had a printer two years ago who gave me a very good price on each of my projects.  In fact, he would often surprise me by throwing in a few extra copies.  But, getting quotes from him for projects was difficult to say the least.  I’d contact him for a quote, and two days later I still wouldn’t hear from him.  Finally I’d email him or call him and he’d tell me how busy he was, that he was sorry, and he’d get that quote right out to me.  Maybe I would get that quote later in the day, and maybe I wouldn’t.

To make matters worse, my designer worked in the same office.  He was even worse than the printer was!  Not only would the designer fail to give me a timely quote, he never got my projects done on time.  I was constantly having to prod him along by emailing, calling, and going into the office.

The cheaper price that I received from both the printer and the designer wasn’t worth it.  I felt that they always put my projects on hold in favor of other ones they felt were for more important clients.  That may or may not be true, but what else could I think?  Wasn’t my money just as good as anyone else’s?  Why the hold up?  Their excuse was always the same – they were busy.  Busy is good for business, but shouldn’t it be first come first served?

I have since taken my business elsewhere.  It’s easy to get stuck in rut and stay with a bad vendor because of price or because they’ve done good work, even if it was late.  But, a bad vendor can end up costing you money.  It’s better to nip it in the bud.   And, when you get rid of a bad vendor and get a new one, you’ll often find the new one is better in many ways.  Bad vendors have bad habits.  That printer I no longer use not only couldn’t seem to give me a timely quote, but his quotes were sometimes way off the mark for projects I had given him before – projects that were identical.  And then, he would tell me that he hoped his quote was ok.  It’s not up to me to tell a vendor how to price their services.  They should know their business well enough to price their services competitively.  If they don’t, they don’t deserve my business and you shouldn’t give them yours either!  This vendor had a bad habit of being late, and another bad habit of taking quotes off the top of his head (or so it seemed!).

So, lesson for the week – give bad vendors the boot!  If you don’t it will cause a lag in your sales at the very least, and you’ll probably end up losing money.  And aren’t you in business to make money?

Until next week,

To your riches!

Kim Hillman

PS:  Don’t forget to leave your comments or email me!