Are you currently trying to negotiate a deal with a potential quantity buyer for your booklet? Or, maybe you’re not quite there yet but you’re wondering how it will all work out in the end. Whether you’ve reached this stage in your booklet adventure or you’re still dreaming about it, there are a few basics you need to know to help you navigate these unpredictable waters.
No Two Deals Are Ever The Same
The first thing you must understand is that no two quantity deals are ever the same. If you know someone who sold half a million copies of their booklet to xyz company, and you’re dealing with the same company, your deal will be different for many reasons – such as the company may have a completely different use for your booklet in mind they they did the other authors, or they may have few funds left to spend on another purchase. Every company you deal with will have their own agenda for using your booklet, and their own budget.
All businesses and corporations have their own best interests at heart. If they are interested in your booklet, you can bet it isn’t because they recognize that you’re a good writer and they want to reward you handsomely for your efforts. The truth is, no matter which company you’re dealing with, chances are they won’t even factor you into the equation. It’s all about them.
For this reason, you must stay on top of the negotiations. If something seems unfair, speak up. Ask for what you need and what you want. Explain your reasons. Chances are good your demands will be met at least partially.
It’s A Process
When you’re negotiating a deal with a quantity buyer, it’s a process. The process begins when they take an interest in your booklet, and it ends when you have a check in your hand. Anything can happen in between these two events, and be ready because it probably will. Sometimes the company will have ideas for using your booklet on a grand scale, but then they’ll begin to pare it down to essentials, until the deal no longer resembles what was originally discussed.
Other times, however, the opposite will happen. A company may start out very conservative and then decide to add to it. Once again, the final deal will not resemble anything close to the original. However, since in this case you’ll have a much larger check, that’s perfectly alright!
To your riches!
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