A Word Of Caution For New Booklet Authors

If you’re at the beginning of your journey as a booklet author, you’re probably very excited about the new career path in front of you, and you should be.  There are many great things in store for you – things you can’t even imagine right now.  But, in your excitement and enthusiasm for your project, I want to caution you against writing and producing more than one title at a time when you’re just starting out.

There are two reasons for this.  The first is money.  You probably don’t have a large surplus of it, and while producing a booklet is far less expensive than producing a full length book, trying to produce two booklets at the same time will double your production costs.

The second reason is that you need to market and sell your first booklet before you get out there with a second title.  You need to know that the market you’ve chosen is a viable one and you need to gain experience in marketing and in selling.

Once your first booklet is selling, you’ll have the money to produce the next one.  You will also have experience writing and marketing your booklet.  You’ll be wiser and the process will be easier for you.

It is important for you to get each booklet finished and produced as quickly as you can.  I’ve talked about speed here several times.  But, you also need to be smart about it, especially when you’re just starting out.  Later, when you’ve got a few titles under your belt you’ll be able to whip out new booklets like nobody’s business and you won’t feel the financial pinch from it.

To your riches!


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