Writing For Riches With Booklets

Entries categorized as ‘Rich Booklet Author 101’

Booklets Present A Rich Opportunity For Authors

November 10, 2009 · Leave a Comment

Have you heard about writing a booklet but you aren’t sure just how to go about it or who would buy it?  Does the booklet industry seem foreign or even a little strange to you?  You’re not alone.  Most wanna be authors don’t realize that this opportunity exists, and once they do they don’t understand how they can make money with it.

Booklets Are Nothing New

Booklets and small publications are nothing new.  They have been around for centuries.  You have probably received quite a few in your lifetime without realizing it.

Just like books, there are booklets created for just about every subject you can imagine, and in nearly every genre – including fiction.  There are recipe booklets, weight loss booklets, booklets about childbirth and childcare, booklets about staying young and growing old, and everything in between.  There’s no end to the subjects on which you might create a booklet.

Why Write A Booklet Instead Of A Book?

Most writers believe they must write a full length book in order to achieve success as an author.  But, this simply isn’t true.  Booklet authors are just as successful, if not more so, than authors of books.

Writing a booklet takes far less time than writing a book. It might take you a year to write your book manuscript, and possibly even much longer.  But, you can have your booklet manuscript completed in as little as 24 hours if you’re really dedicated to it.

Also, booklets cost far less to produce than books do. When you’re self publishing, it can be difficult to come up with the money needed to produce a full length manuscript into a salable book.  It’s far less taxing on the wallet to produce a smaller publication.

Another huge plus of writing a booklet is that you can actually make more money from a booklet than you can with a book. How?  First, because you can take each chapter of your would-be book, and turn them into a booklet.  If you have ten chapters, and your book would sell for $20.00, and you sell each of your booklets for just $5.00, those ten chapters will now sell for $50.00 instead of only $20.00.

Second, you can make bulk sales of booklets easier than you can with books. With all the cost cutting that companies are doing today, it’s much easier to get them to buy a smaller publication than a full length book.  Their cost is minimal in comparison, and yet they still have the advantage of giving their employees or customers much needed or desired information.

Can You Really Make Any Money With Booklets?

Although most authors aren’t aware of the booklet opportunity, it is a lucrative one.  You can sell your booklet to individuals, or you can sell in bulk to large companies and organizations.  You can even sell to both.

The key to making sales is knowing what your particular market is hungry for. When you create a booklet, you should already know who your audience is before you ever write a word.  That audience may be who will buy your booklet, or your buyer may be someone who serves that audience.

Why will they buy your booklet?  In the case of the individual, they’ll buy it because they desire the information - simple as that.  Bulk buyers reasons for purchasing your booklet are much more complex, but it really comes down to what they feel they will gain by purchasing your booklet. They may be looking to reward their customers for making a purchase or signing up for an account, or they may want to use your booklet to train their employees.  They might be looking for something to hand out at trade shows that people won’t throw away, or they might want to send your booklet out at holiday time to thank their customers for their patronage all year long.

The booklet industry is a well kept secret.   But, now you know about this rich opportunity.  The only question remaining is – will you take advantage of it?

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post please share it on del.ic.ious, StumbleUpon, or another social website of your choice.  Thanks!

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Do You Want To Be A Rich Booklet Author Bad Enough To Make It Happen?

November 9, 2009 · Leave a Comment

It’s easy to say you want to write a booklet.  It’s easy to say you want to be a successful, rich booklet author.  Many people do.  They talk about writing a book or booklet.  They talk about how much they want to be a successful author or get their message out.  But, there’s a difference between talking and doing, and what it really boils down to is – how bad do you want it?

 

Why Your Success Or Failure Is All In Your Mind

Chances are you or someone you know wants to lose weight.  But, it’s much easier to want to lose it than it is to actually do it.  Maybe you, or that person, thinks about cutting back on calories or carbs and feels a sense of deprivation.  That sense of deprivation might be enough to deter you from taking action to reach your goal.  You don’t want to miss out on delicious food, or social gatherings.  Food is such a huge part of our society, and you might not be willing to cut back.

Or, maybe you believe exercise is too difficult for you.  Just thinking about it might make you ache.  Or you might think that exercise is boring.  You may have tried it before and been excited when you first began, but after a couple of weeks it became monotonous and you didn’t stick with it.

The truth is, if you really wanted to lose the weight, you would.  You wouldn’t let anything stand in your way.  You would gladly cut back on your calories or carbs, and you would exercise even when you didn’t feel like it.  You would be focused on your goal and willing to do whatever necessary, no matter how painful, to reach it, because you would make up your mind to do it.

 

Don’t Give Up Before You Start

Writing a booklet is like losing weight.  It sounds wonderful in the beginning, but you really have to want it in order to make it happen.  Your booklet won’t write itself, it won’t produce itself, and it won’t sell itself. If you’ve got a passion for getting that message out that is burning inside of you, you’ve got a very good chance at being successful.  But, you can’t give up before you start.

A lot of people talk themselves out of what they really want because they believe that it will be too difficult for them to have it. They have their comfort zone, and they aren’t willing to venture out of it, even if it means they could have something better.

 

So, Just How Bad Do You Want It ?

If you truly want to create a booklet and become a successful author, then do it.  Make up your mind that you are going to get what you want and you won’t let anything stand in your way. It doesn’t matter if you don’t know how to write a coherent senctence.  It doesn’t matter if you can’t spell.  It doesn’t matter if you don’t have any kind of credentials.  All that matters is what you want and being willing to stay the course until you have it.

Most people will simply wish forever.  They’ll never have what they really desire because they aren’t willing to do what it takes to make it happen.  They would gladly see their dreams come true if someone handed their dreams to them on a silver platter, but that’s not going to happen.

You can’t sit around waiting for someone else to hand you your dreams.  You are the only one who can make it happen.  But, you have to really want it and you must stay focused. If you don’t, your booklet will simply remain a wish inside your head, and all the people who you might have helped with your booklet will never get the chance to read it.

Ask yourself how bad you want to be a successful, rich booklet author.  If you really want it then get started and never give up.  That’s really all it takes.  If you can do that, I promise you’ll get there!

 

To your riches,

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post please share it on del.ic.ious, StumbleUpon, or the social website of your choice.  Thanks!

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Why Mistakes Are Important To Your Riches

November 4, 2009 · Leave a Comment

You’ve decided to write a booklet and embark upon your own booklet adventure.  Good for you!  Now roll up your sleeves and get ready to make a few mistakes!

Mistakes Are Part Of The Game

Every person who goes into business for themselves makes mistakes, and booklet authors are no exception.  You will make mistakes here and there as you travel along in your booklet adventure.  It’s inevitable.  You’ll make mistakes with your writing, and in production decisions, and even with your marketing and sales.  If you’re in business, mistakes are part of the game.  In fact, just being alive means you’re going to make mistakes sometimes.

Minimize Mistakes

Although you’re bound to make a few mistakes as you go along, the good news is that you can minimize them. How?  By getting the information you need to be able to make informed decisions, or by gathering necessary data for your project, or by having someone check your work.  There are many steps you can take to minimize mistakes, and the ones you employ will depend upon where you’re at in your booklet adventure and what you’re currently working on in the moment.

Mistakes Lead To Growth And Riches

As you continue in your booklet adventure and become more experienced, you’ll find you automatically make fewer mistakes.  You’ll remember mistakes you’ve made in the past and you won’t repeat them.  In fact, because of those mistakes, you’ll find ways to improve.

Mistakes are simply a stepping stone to improvement and ultimately, riches. Nobody is perfect.  No one gets it right all the time.  But, if we must make mistakes then let us learn from them so we can improve.

Your mistakes will help pave the way to riches for you when you learn from them and grow in experience because of them.  The big executives at any large company are really being paid because of the mistakes they’ve made in the past.  Without those mistakes they wouldn’t have the knowledge they do that is so valuable to their company.  College and book learning can only take you so far.  Nothing beats real world, hands on experience.

As the top dog of your own business, your knowledge is even more valuable than that of the corporate executive.  Your knowledge is what will make your business grow and make you rich.

Mistakes are not bad.  They’re just part of the game and without them, riches can’t come to you.  Do your best to minimize them whenever you can, but when a mistake occurs embrace what you learn from it and put that knowledge to work for you!

To your riches!

Kim

PS: One good way to minimize mistakes is to consult with someone who has already been where you’re going.  If you would like to discuss any aspect of booklets, from topic ideas to writing to production to marketing and sales, I am available for consultation by phone to answer all your questions and get you going in the right direction for just $149.00 for 30 minutes.  And I guarantee our time together will be helpful to you or you will get every penny back! Chances are I’ve already made the mistakes that are ahead of you right now, and I can save you time and money.  So think about it, and if you would like to set up an appointment just contact me through this blog! I’m excited about helping you with your booklet!

PPS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post, please share it on del.ic.ious, StumbleUpon, or the social website of your choice.  Thanks!

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Why Having Your Booklet Previewed Is Important To Your Riches

November 3, 2009 · Leave a Comment

You’ve finished your manuscript.  Now, how can you make sure it’s a winner?  Aside from producing it as professionally as possible, you need someone from within your industry or who is knowledgeable about your topic to preview it.

Who Should Preview Your Booklet?

Finding the right person to preview your booklet might sound like a difficult task, but it really isn’t.  In fact, they don’t have to be directly involved with your topic, although if they are that certainly won’t hurt.  They just need to have some knowledge of it, preferably on a professional level.

For example, my own booklets are about living a gluten and dairy free lifestyle.  When I asked someone to preview the booklets, I didn’t ask people who were already living a gluten and dairy free lifestyle, although this would have been an option to consider.  But, I chose to have an executive at a small company that manufactures gluten free products review it, and his input was very valuable to me.

Why You Need Constructive Criticism

One thing you want to consider when having someone preview your booklet is the kind of criticism they will give you.  You want constructive criticism that will help you improve your booklet. When you receive comments about your booklet from the person who is previewing it, you should ask yourself if those comments help you to make improvements.  If they don’t, you need to find another person to preview the booklet.  Not everyone is good at giving constructive criticism.

The More The Merrier

If you possibly can, it is a very good idea to allow more than one person to preview your booklet – up to as many as ten people.  This gives you many different comments from which to draw conclusions about what might need to be changed in your booklet.  Also, having more than one previewer will give you insight that you otherwise would not receive if you only had one person previewing your booklet – such as when several previewers have the same comment about some aspect of your booklet.  If several previewers don’t like something, chances are your market won’t either.

Whether you choose to use professionals within your industry or you choose to use those who would actually receive the booklet or buy it, having your booklet previewed before it hits the market will save your credibility and help you to be professional. The comments you receive – both good and critical – will help you improve your booklet so that it will sell.

To your riches!

Kim

PS:  Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single important post!  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post please share it on del.ic.ious, StumbleUpon, or the social website of your choice.  Thanks!

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Is Your Booklet Dressed For Success?

October 20, 2009 · Leave a Comment

Your manuscript is finished and edited.  What’s next?  Production – and this phase can literally make or break your sales.  Why?  Because just as you wouldn’t go to a business meeting with a high powered executive in jeans, your booklet shouldn’t be under-dressed when it’s presented either.

Perception Is All That Counts

Reality means nothing.  Perception is everything.  Your booklet may contain the best information available anywhere, online or off, but if that information isn’t presented between a professionally designed front and back cover, and if that information isn’t formated correctly inside your booklet, nobody will ever bother to read it.

Your booklet should be dressed for success so that every time it is presented to someone, or every time someone happens upon it (as in the case of en e-booklet), they aren’t turned away by what appears to be a homespun product.

Your Booklet Represents You

In the booklet publishing business, you’ll find that 99% of the time you don’t meet with your prospective buyers face to face.  Most of your deals and sales will be done by phone or over the internet.  But, before anyone will be willing to buy from you, they’ll want to see what they’ll be paying for.

Your prospects will see your booklet, either in e-form or in printed form.  But, they’ll probably never get the chance to meet you in person.  This means that your booklet represents you.  It gives an impression of who you are – whether you’re a professional or just someone with a hobby who is trying to make a little money.

Your booklet is a direct extension of you, and it will literally make people decide whether or not they want to do business with you based on how your booklet looks.

First Impressions Are Everything

First impressions are everything.  Your booklet should be as professional as you can possibly make it.  That doesn’t necessarily mean you have to go with all the bells and whistles you’re offered during the production process, but it does mean having something that is attractive to the eye and that is well put together.

You want to avoid having a product that looks like you printed it yourself on your home printer.  Your goal is to have something that a company would be proud to put their name on, or something that will be attractive to your prospective audience.

Remember, it doesn’t matter how good your information is.  What matters is how good your intended audience thinks your information is – and they’ll base that on the appearance of your booklet subconsciously, from the moment they first lay eyes on it.  Dress your booklet for success, and you’ll find success comes to you!

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post, please share it on del.ic.ious, StumbleUpon or another social website of your choice.  Thanks!

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How To Make Serious Money Writing Booklets

October 15, 2009 · Leave a Comment

Have you been thinking about writing a booklet but you’re wondering whether you can make a full time income from it?  The truth is that you can succeed or fail at just about anything – booklet publishing included.  It’s just a matter of what you believe is possible and how dedicated you are to making it happen.

Get Rich Quick – It Beats The Alternative

You’ve probably heard that there’s no such thing as a getting rich quick, but when you think of the alternative (getting rich slow) which one would you rather do?

Quick is simply a matter of opinion.  One person might think getting rich quick means literally overnight.  Another person might think several weeks is quick.  And while you won’t get rich literally overnight with a booklet business, you should be making significant progress within several weeks of writing your manuscript.

Your booklet adventure begins when you decide to write a booklet.  From there it progresses to the creation of your manuscript, production, and then sales.  You can write your manuscript in 24 hours, or you can write it in 24 weeks.  It’s up to you.

Production usually doesn’t take very long – about three weeks at most.  And then come the sales.  So really, how fast you rake in the riches has more to do with how long you take to do your part than it does some magical formula.

Marketability – A Key Factor In Your Riches

Another thing to consider when it comes to making serious money with your booklet is your booklet’s marketability.  If your booklet is marketable, you’ve got a winner.  If it isn’t you need to rewrite it so that it is.  Marketability simply means that your booklet is of high interest to a specific group of people.  Without that, you’ve got zip.

What makes your booklet interesting to a specific group of people?  It depends on your topic and your market, but they should be well matched.  For example, you can’t sell a booklet to horse lovers if the booklet is about taking the best care of your dog.  Horse lovers will be interested in booklets about horses, not about dogs.

Never Underestimate The Power Of Your Passion And Enthusiasm

Enthusiasm and passion are two things that are highly under-rated when it comes to writing.  You can’t write a word or run a business without passion and enthusiasm. Your passion and enthusiasm for what you’re doing will shine through in your work and in your business dealings.  Without that, it’s just a dull, boring business and you might as well be working in some monotonous position in a tiny, gray cubical somewhere.

Enthusiasm and passion are what keep you going when the going gets tough. When your production crew doesn’t get their job done on time, or the decision maker at the company you’ve been courting suddenly quits and you have to deal with someone new and start over, enthusiasm and passion will pull you through.

Out of your enthusiasm and passion will come your dedication.  The more enthusiastic and passionate you are about your booklet and your business, the more dedicated you will be and the more likely you are to make a full time income (or better!) from your endeavors.

You are the boss of your booklet business, and you determine your income. Just be sure that you love what you’re doing and your booklet is marketable, and you’ll be well on your way to raking in the riches!

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post.  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post, please share it on del.ic.ious, StumbleUpon, or another social website of your choice.  Thanks!

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Take The Bull By The Horns And Grab Your Dreams

October 13, 2009 · Leave a Comment

Have you ever known someone who procrastinates when it comes to making a decision?  Maybe you’ve done this yourself.  Procrastination is the result of fear, either the fear of the unknown or fear of making the wrong decision.  But, if you don’t take the reins and make a decision, ultimately a decision will be made for you – and it probably won’t produce the outcome you desire.

Why Doing Nothing Is A Bad Idea

Many people would rather do nothing than make a decision.  They are afraid of making a wrong choice, afraid of messing things up.  So, they do nothing.  They think everything will work out, and that whatever happens is what is supposed to happen.

If you’re one of these people, you need to take the bull by the horns and grab your dreams because they won’t be handed to you on a silver platter. Making decisions is a vital part of life and your booklet business.  You’re the boss, and if you can’t make decisions then you will never reach your goals or live the lifestyle you desire.  You’ll always be tossed to and fro depending on the circumstances surrounding you.

You Always Have A Way Out

Everyone messes up once in a while.  We all make bad decisions.  Hindsight is 20/20.  But, you can’t let that stop you because we also all make good decisions too.  Life isn’t perfect, and neither is business.  That’s what makes it an adventure.  You never know what’s around the next bend in the road, but you always have choices.

Even when you do make a wrong decision you are never stuck unless you choose to be.  You always have a way out – by making another decision. As long as you learn from your mistakes, you’re making progress.   And, chances are if you have made a bad decision, you’ll follow it with a good one the next time.

You’ve Got The Power – Will You Use It?

The ability to make decisions is a very powerful thing.  It’s what takes you from where you are to where you want to be.  As the owner of a booklet business it is absolutely essential that you exercise your decision making power every day.

Each day you’re faced with more decisions that you realize.  Do you wear this shirt or that one?  Do you have eggs for breakfast or oatmeal?  Will you drink coffee this morning or tea?  These are decisions that you make with very little thought.  You simply choose what appeals to you.

Tougher decisions, however, stand out because they force you to think.  Do you write that booklet and embark on your own booklet adventure, or do you discount the possibility that this business model will work for you?  Do you make that call to that executive, or do you avoid it?   Do you print hard copies, or do you keep your booklet as an e-product only.  These are the kinds of  decisions that must be made by the boss – and that’s you!

Owning a booklet business is a wonderful thing because it gives you the freedom to make decisions.  Making decisions is one of the greatest powers you have as a business owner. Don’t avoid making decisions.  Embrace each opportunity to do so that you have!  Your decisions will take you where you want to go, even if you end up taking a few unexpected detours along the way.  What do you want?  Decide now!

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post.  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post please share it on del.ic.ious, StumbleUpon, or the social website of your choice.  Thanks!

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Bulk Buyers = Large Quantity Riches For You

October 8, 2009 · Leave a Comment

When many booklet authors first embark on their booklet adventure, they have one simple vision in mind – write a booklet, and sell it to consumers.  This is one way to sell a booklet, and it’s tried and true.  But, there’s another way you can sell your booklet and make much more money per sale – and that’s by selling to large quantity buyers.

A Brief Anatomy Of A Large Quantity Buyer

Large quantity buyers come in all shapes and sizes.  Some are corporations.  Some are non-profit organizations.  Some are smaller businesses.  And some are religious organizations.

Large quantity buyers are usually already looking for the next great promotion for their product or service.  They’re familiar with promotional products such as pens and flashlights.  But, chances are they’ve never thought of a booklet as a promotional tool.  Your booklet may be welcomed as something new and fresh for them to offer their customers in their next promotional campaign!

When Large quantity buyers purchase promotional products, they buy them in the hundreds of thousands or in the millions.  This results in a very large check for you, but for the quantity buyer they actually save money by purchasing such a large quantity.

As an illustration of this, when a company wanted to purchase 600,000 copies of one of my booklets, every penny in the price of those booklets was worth $6,000.00. to me.  But, for the company, they wouldn’t be paying anywhere near full price for those booklets, resulting in a huge per booklet savings for them.

Large quantity buyers are used to spending hundreds of thousands, millions, or in some cases billions of dollars per year for promotional items, and they’re always on the lookout for something new they think their customers will like.

How Large Companies Use The Promotional Products They Buy

So, just what do these large quantity purchasers do with the promotional products they buy?  They use them in a variety of ways.

One way these buyers use promotional items is in their mailings.  Your booklet is a perfect match for this kind of promotion because it is small enough to fit into an envelope, and it’s not too heavy which makes it inexpensive to mail.

Large companies are always cuttings costs wherever they can, and postage is one area they constantly watch.  This gives your booklet a favorable advantage over other promotional items that are heavier or contain more bulk, such as flashlights.

Another way a company might use your booklet is as a trade show hand out.  Every company that exhibits at a trade show gives something away.  All of them give out business cards, and some have brochures.  Many of them will also purchase some kind of promotional item and have their name printed on it – such as pens, insulated cups, baseball caps, t-shirts, etc.

Your booklet is the perfect trade show handout because it will be retained by the recipient indefinitely, it has a high perceived value because of the information it contains, and it will most likely be shared with others which gives the company more impressions per piece (that means more people will see each booklet than might see a pen or flashlight).

Other ways a company might use your booklet in their promotions include in store give aways, on pack, in pack or near pack promotion (open the box and find the prize inside), as part of a welcome packet, or in a gift basket.  There is no limit to the ways your booklet could be used by a company in their promotional efforts.

Finding The Large Quantity Buyer

Now that you know how a large quantity buyer might use your booklet, how do you find that large quantity buyer?  That’s easy!  Just look for companies that are marketing to your booklet’s audience.

If your booklet is for dog lovers, ask yourself who sells products for dog lovers.  If your booklet is for baby boomers who like to travel, look for companies that market to them.  Whoever your niche market is, someone else is already marketing to them. Match those companies to your booklet and you’ve got the formula for large quantity riches!

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post.  Remeber, it only takes one idea to start the riches flowing to you!  Also, if you like this post please share it on del.ic.ious or StumbleUpon or the social website of your choice.  Thanks!

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The One Thing Most People Don’t Do That Can Make You A Fortune

September 21, 2009 · Leave a Comment

How many times has this happened to you – someone says they’ll call you, or they plan to get together with you, and they don’t follow through?  Too many times to count, right?

Unfortunately, in our society today, this is a common occurrence.  In fact, it’s so common that it’s become the norm.  People say one thing, and do another.  They don’t follow through.  It doesn’t matter whether it’s your neighbor, your best friend, or the top executive at a mega corporation.

You can use this to your advantage.

It Starts With You

Knowing that most people won’t follow through gives you the opportunity to do the opposite.  It gives you the chance to stand out from the crowd and be remembered because you are true to your word.

Think about this.  When you’re talking with that executive and you tell him you’ll call him back tomorrow, he may be thinking, “Sure.  I’ve heard that one before,” even though he tells you he’ll be looking forward to your call.  When you actually do call him back, he’ll be happily surprised.  This is a great way to begin a business relationship.

Even in business most people do not do what they promise.  Sales people fail to follow up with prospects or show up for appointments on time.  Top executives don’t return calls, and the list goes on.  If you make the decision – a true conscious effort – to do the opposite, you will stand out as someone with integrity and this can make you a fortune!

Integrity is good for your reputation as a business person.  It lets people know that they can trust you, and trust is extremely important in business.  People do business with people they trust, and they avoid the people they don’t.

Beating Your Competitors

Following through and doing what you promise also gives you a HUGE advantage over your competition.  Who is your competition?  Anyone else who wants money from your prospect – whether or not they have a similar product to yours.

In today’s economy, people and businesses alike are carefully watching every penny they spend.  Your ultimate goal is to get them to spend their money on your product – your booklet.

To do this, you must be faithful and true in your follow up.  You must do what you promise.  Chances are your competition won’t.  This means you’re the one who will be remembered or favored when the funds become available to make a purchase. You will have endeared yourself to your prospect.

This is such an easy thing to do.  It’s amazing how many people miss it – and suffer the consequences of lost sales.

Business Imitates Life

What’s good for your business is often good for your life too. If you can be trusted to follow up in your business, and that carries over into your personal life, it will strengthen your personal relationships as well as your business relationships.

When your personal relationships are healthy, it makes you happy and gives you a sense of balance.  This carries over to your business in a couple of very positive ways.

First, when your personal life is going well it gives you the freedom you need to focus on your business. It’s difficult to conduct business when your personal life is a mess.  As humans, we tend to focus on the negative.  When our lives are mostly positive we’re better able to function in all areas – business and personal.

And second, when those we have a personal relationship with know that we are someone who has integrity and does what we promise, they will be much more willing and likely to recommend us or our product to others they know if and when the opportunity arises.

Conduct yourself with integrity in your personal life and in business.  Do what you promise.  It matters.  Without integrity, you’ll be just like everyone else – broke!

To your riches!

Kim

PS: Don’t forget to subscribe by clicking on one of the links as the top right of this page so you never miss a single, important post!  Remember, it only takes one idea to start the riches flowing to you!  Also, if you like this post please share it on del.ic.ious, StumbleUpon, or another social website of your choice.  Thanks!

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How To Guarantee Your Success As A Booklet Author

September 10, 2009 · 2 Comments

It’s been said that there is never any guarantee of success with any endeavor.  This is not true.  There is.  But, the only one who can guarantee your success is you.  How?  By doing the following.

The Power Of Your First Decision

The first thing you must do in order to guarantee your success as a booklet author is to make the decision to become a booklet author.  This may sound simple enough, but many people would rather make wishes than make something happen. Everyone who is successful has, at one time, stood on the outside looking in and debated whether to move forward or to move away.

If you’re at this stage, and you’re intrigued by the possibility of writing a booklet and profiting from the endeavor, the only way you can make it happen is to make the decision to write that booklet.  That decision will set things in motion.  Think of it like getting into a car.  The car will take you somewhere, but you must first make the decision to get in and ride.

The decision to begin your booklet adventure is probably the most important and powerful decision you will make of your entire journey. Without it, you’ve got nothing.  With it, everything changes.  It’s exciting.  It’s exhilarating, and you’ll feel empowered after you make this one decision.  Do it now!

Never Give Up

Once you’ve made the decision to start your booklet adventure, you must stay the course.  Never, never, never, never, never give up!  At times you’ll feel like Alice – as if you fell down a rabbit hole and entered a whole new world.  New surprises await you around every corner.  But, no matter what happens, you must continue to move forward.

Moving forward doesn’t always mean straight ahead.  Sometimes you’ll take a turn.  Sometimes, you’ll wait.  And sometimes you’ll change direction entirely.  But, you should always be doing something. Even when you’re waiting, something should be happening – such as when you’re waiting for your booklets to be printed, or you’re waiting for an important call from Mr. Bigwig at XYZ company.

Think Positive

Thinking positively goes hand in hand with never giving up.  Every day you talk to yourself in your mind.  You tell yourself whether you can or can’t do something.  You think positive and negative thoughts all day long.  You need to focus on the positive.  If you don’t, you’re guaranteed to fail.

If your self talk is telling you that your writing isn’t good enough, or that you don’t have what it takes, or that nobody will want to talk to you because you’re not a famous author already with alot of money and clout, tell that voice inside you to SHUT UP!

One note about thinking positively and having positive self talk - while it will go a long way toward moving you to action, you still need to actually DO something in order to have the success you want.  Thinking positively is great, but if that’s all you ever do you’ll still fail.

Have No Fear

Some people make the decision to write a booklet, start moving forward, think positive thoughts, and suddenly something happens or a new thought comes into their head and they’re paralyzed with fear.  It may be that Mr. Bigwig actually returns their call, or maybe they’re facing the final phase of production for their booklet and they’re uncertain of what to do next.

It’s at this point that many booklet authors drop the ball and everything stops.  They let their fear and their anxiety get the best of them.  In order to keep this from happening to you, you must meet the challenge head on and conquer it.  If you don’t, it will conquer you.

If Mr. Bigwig returns your call, pat yourself on the back.  You’ve got a chance at making a HUGE sale!  When your booklet goes into the production phase, have some plans already in place for your next move.   Once you’ve conquered your fear it will be easier to do the next time.  You’ll realize there is nothing to fear.  Stuff happens, you deal with it, and you move forward. That’s business, and that’s life.

When you do these things, your success is guaranteed!

To your riches!

Kim

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Categories: Rich Booklet Author 101
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