From Booklet Author To Playwrite – How Writing Booklets Can Lead To Other Opportunities

I’ve often said that you never know where a booklet will take you, and it’s true.  Last week I was talking with a lady of an organization who knows that I am a booklet author.  We were having a friendly chat and I happened to mention that I have a background in acting.  Suddenly, her eyes lit up and she had an idea.  “With your acting background and writing ability, you could write a play for our organization!”  A play?  Sure!  Why not?  It will be fun!

The Advantage Of Owning A Publishing Company

Since I own a publishing company, I will be able to publish the play and offer it to other, similar organizations that would like to use it.  I would be able to sell copies just as I would with my booklets.  I won’t have to bother with royalties, which is just a small pittance of the money made from sales.  I will be able to collect the entire profit from the venture.  And, since each actor portraying a character in the play will need a copy, as well as the director, assistant director and possibly the stage manager as well, I’ll be selling multiple copies for each sale.

The Advantage Of Having An Audience View Or Read Your Work Prior To Publication

Writing the play for this lady will give me a chance to see how it is received before I put it into the market place.  This will give me the opportunity to work out any rough spots before I publish the play.  It is akin to having people read your booklet before you go to press.  Those people can really save your credibility and reputation as an author.

What Happens For Me Can Happen For You

No matter what your background is, and no matter what kind of booklet you want to write, be ready for new opportunities to come your way.  It has happened for me many times, and it will happen for you too.  Keep your eyes and ears open for other opportunities that interest you.  When you write a booklet and start your own booklet business or publishing company, you just never know what lies waiting for you down the road or around the bend.  The opportunities are there.  Go get ‘em!

To your riches!

Kim

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Why You Should Always Give People The Benefit Of Hearing About Your Booklets, Even If You Don’t Think They’ll Be Interested

As a booklet author, the opportunities for sales are endless!   There are so many ways you can sell booklets, and one of those ways is through other people.

My son has a disability, and yesterday his state caseworker came to my home to re-evaluate the services that my son is being provided with through the state.  This is something that is done on a yearly basis, and this caseworker is a new one for my son.

During the course of the evaluation I happened to mention my gluten and dairy free booklets.   I have done this with every caseworker who has come to our home in the past, but each person is different with their own unique set of contacts, and so none of the previous caseworkers were particularly interested.  But, never give up because you just never know when you’ll hit on the right person!

When I mentioned my booklets to this caseworker, she stopped typing on her laptop and gave me her full attention.  Her eyes lit up and I could tell she was very interested.  Once I explained what my booklets were about and who they were for, she said she knew of three people who would be interested in the booklets, and that she would contact them as well as give me their contact information.  The real kicker is that all three people are potential quantity buyers, who would purchase from me on a regular basis.

There is a big discovery in this lesson and it’s this.  You never know who someone knows.  You may have talked to four or five people who have held the same job, and they all may not have been interested in your booklet, but number six might just be the one with the right connections.   And this doesn’t just apply to people in a particular position either.  It also applies to other people you know and meet, no matter what they do for a living.

Had I discounted this state worker because none of the other state workers were interested, I would have missed out on a very rich opportunity.   Remember this when you’re talking with people you meet for the first time.  Always give them the benefit of hearing about your booklets, even if you don’t think they’ll be interested.  They just might know someone else who is!

To your riches,

Kim

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Poem Hidden For More Than 30 Years Could Bring Untold Riches To Its Author

I recently consulted with a lady who wrote a very beautiful story for children in the form of a poem.  She created it back in the 1970’s, and has wanted to publish it ever since.  But, life got in the way and publishing was put off until “someday.”  For more than 30 years her beautiful story was inside an envelope in a drawer, unread and unpublished, and unenjoyed.

Now she’s ready to move forward with her story so that it can finally be enjoyed.  She needed some direction as to how to proceed.  I suggested we do it as a very special kind of booklet, and the more we collaborated, the more ideas we came up with for creating her booklet and getting it out into the marketplace.

I mostly refer to information booklets on this blog, but that doesn’t mean I don’t advocate writing a booklet of fiction.  There are markets for fiction booklets too.  I believe that it is easier to market informative booklets most of the time, but sometimes a fictional booklet can do quite well if it is very well written, has a very specific market niche, and the market affords enough outlets through which to sell the booklet.

In the case of the lady I mentioned above, we’ll be pursuing several large quantity opportunities for her title and she’s already got an idea for a series based on the ending of the first booklet.  Not only that, but there is an entire product line that could be created to go along with the story.  I believe her booklet, subsequent series and other products will do extremely well in terms of sales, and it all began with a poem tucked away in a drawer for more than 30 years!

To your riches,

Kim

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Has This Happened To You?

When you embark on your booklet adventure, you are setting in motion a series of events – things too wonderful for you to even dream about.  You envision yourself writing booklets and making money, but there is so much more that you can’t imagine until it unfolds before you in time.  These are the things that dreams and fantasy are made of, and if you could imagine them you would never believe they could happen.  But they do.  They happen for every booklet author, including me.

When I began my own booklet adventure, I couldn’t have imagined that I would have more than one booklet published.  I now have six.  I couldn’t have imagined I would own a publishing company, but I now do.  I couldn’t have imagined anyone would be interested in 600,000 copies of one of my titles, but someone was.  I couldn’t have imagined a multi-millionaire would be interested in doing business with me, but he is.  And I couldn’t have imagined that my booklets would sell to the medical community given that I have no credentials in any medical field, but they have and they are.  And then, last night, something else wonderful happened that may just take my booklets even farther, and do it faster than I ever dreamed.

Last night I received a message from a doctor that I have never met in person.  We both frequent the same forum, and I’ve gotten to know him a little online.  He’s interested in doing a joint venture.  I was so excited and thrilled at the prospect I barely knew how to answer his message!  Both his influence within the medical community and his experience will be a HUGE asset to me.  I can’t wait to work together!  He’s already got some great ideas that I am excited to try!

This is something that I never could have imagined happening for me.  A doctor wanting to get involved in promoting my booklets?  Buying them yes, but not promoting them.  Doctors are too busy for that.  They’ve got their own practices to think about.  And anyway, my booklets exist to help promote them, so why would they think of it the other way around?  But, this doctor did and I’m anxious to see where this path will lead.  I know we’ll both benefit from this, and I’m excited to see all the good things that come from it!

If you ever get the chance to do a joint venture with someone, and you probably will, do it!  You know the old saying, two heads are better than one.  In a joint venture, that is exactly what you have.  Two people working together to the benefit of both.  You will get something from it you could never have without it, and so will the other person.  There are all kinds of joint ventures, and I won’t go into that now.  But, each one presents you with new opportunities for making tons of money and getting your booklets into the hands of your audience.  It’s win, win, win!

Whether you’re still thinking about creating a booklet, or yours is finished and the ink is dry, keep moving forward.  You don’t know what tomorrow will bring.  There are many good things waiting for you along the way of your own booklet adventure.  If they haven’t happened yet, don’t worry.  Just keep going.  They will.   Go get ‘em!

To your riches!

Kim

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Lousy Sales Page. Crappy Sales Copy. Hideous Booklet Cover. And It Sold!

This morning when I checked my email I was shocked to see a message from Paypal telling me that Lulu had sent me money!  I was shocked because my Lulu page, just like my facebook page and my ning page, has been badly neglected.  I’ve got one product there, and it’s one I only promote as an afterthought in light of my new series, which is being promoted to a much more profitable market.

I had all but forgotten my account even existed at Lulu.  I had planned to go back in there, someday, and fix it up or delete it altogether.  But, I’ve had more pressing matters to attend to with my national promotion coming up for my new trio.

When I created that Lulu page, I was new to everything – booklets, marketing, and even Lulu itself.  I really had no clue what I was doing.  The sales page is lousy.  The sales copy, pretty crappy.  The cover for the booklet, hideous.  AND IT SOLD!!!

There’s a big nugget of gold in this for you, and here it is.  Get out there!  Try.  Don’t worry if you don’t know what you’re doing at first.  You’ll improve.  But, you’ll also make some sales along the way!

You’ll never be ‘ready.’  You’ll never know everything there is to know to do it perfect, and even if you did life happens and things change.  Then, you have to start over again anyway.

So go on.  Just do it.  Write it.  Produce it.  Get it out there.  Do your best.  It will sell!

To your riches,

Kim

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Watch. Discover. Be Inspired. Do.

This will just take a couple minutes to watch.  Happy Monday!

www.212movie.com

To your riches!

Kim

What A Dying Woman Can Teach You About Booklets

I received a phone call today that an acquaintance of mine is near death in the hospital. She has an inoperable brain tumor, and the doctors don’t expect her live more than a couple of days.

I first met this lady about two years ago. She had been a victim of an online phishing scam which depleted her life savings – about $250,000. She was interested in writing a booklet to help others avoid her fate. Losing that money was the worst thing that had ever happened to her (until the brain tumor was found). She even ended up losing her home because of it as she was retired and no longer bringing in an income, and had countless other troubles ensue down the line.

Long story short, she had some very valuable information to put into that booklet. She had insight that was unique and interesting and certainly helpful. But, the booklet never got started. She always had something more important to do. I talked with her several times by phone, and even sat with her over dinner to get her going, but in the end she just never got it going. Now she’s dying and the world will never get her information. It would have been a wonderful legacy to leave behind.

If you’re thinking about writing a booklet, please stop thinking and just do it. The world is waiting for your information or your inspiration. We’re all going to die sometime. Don’t let your booklet die with you.

To your riches!

Kim

Will Write For Food???

Ok. So the title of this blog is Writing For Riches and you thought that meant money, right? Well, it does, but there’s more to being rich than just having money, although don’t get me wrong, having money is great. But, last week two large boxes arrived on my doorstep, courtesy of a large company I’m courting. Inside each box were six cases of food samples, in hopes I would consider adding more of this company’s products to my booklet.

So there were a total of 12 cases, and each case had a different sample, so 12 different kinds of food. In one case there was brownie mix, in another, pizza crust, and in still another, cornbread. And each one so far has been absolutely delicious!

It may not be a check, but it certainly added to my riches that day.

You just never know what you’re going to get when you write a booklet! But, so far, for me it’s all been good!

Kim