Writing For Riches With Booklets

Quick Tip: Never Start With A Blank Page

February 9, 2010 · Leave a Comment

Have you ever sat down to write and stared at the screen in front of you or the paper in front of you, and found your mind wandering as you wondered what to write?  You may have chosen your subject, but those first words just wouldn’t come to you.

The best way to avoid this problem is to never start with a blank page.  You should always have something to work from, such as some research you have done, an article you’ve cut out or copied, or a list of ideas you’ve come up with.  This gives you some fuel for your brain so your brain doesn’t have to do all the work!

An extra hint: This works well for writer’s block too, throughout all the stages of writing your booklet manuscript.

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post please share it on your favorite social website.  Thanks!

PPS: For those of you who have inquired about my new product, it’s at the printer’s as I type this and should be available next week!  Stay tuned to the blog for updates!

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Why Most People Never Achieve Their Dreams And How You Can Avoid Their Fate

February 8, 2010 · Leave a Comment

How many ideas have you had in the past that you never follow through with?  How many times have you started something and never finished?  How many times have you wished for something to happen, but you failed to take the necessary action to make it so?

The truth is, we’ve all done these things.  We get an idea, and then we talk ourselves out of pursuing it. We start something, and then the newness or excitement wears off and we quit. We make wishes, but we don’t believe we can make them come true so we never act upon them.

Draw The Line – Now!

At some point, you have to draw the line and say enough is enough.  I want what I want, and I’m going to make it happen – starting NOW! I’m not going to give up.  I’m not going to talk myself out of it.  I’m going to do what needs to be done so I can have what I want.

You need to be willing to go all the way.  Do you want to be a booklet author?  Really and truly?  Do you?  If you do, then you need to DO it!  This isn’t some pie in the sky dream that’s out of reach. It’s for real, and you can have it.  You just need to want it – really want it – enough to take the necessary actions to have it.

Conquer That Mountain!

A little over a month ago I took up a new hobby – hiking.  I had been on a couple of hikes many years ago, and I enjoyed them.  But, I hadn’t been for many years.  Then, I met a new friend who really enjoys hiking.  She invited me to go on a hike with her and I took her up on her offer.

The hike was one mile long – up a steep trail with many rocks and tree roots.  I thought I was in shape because I had been walking roughly six miles every day for about the past four months.  But, I quickly learned that hiking this little mountain required more stamina than I realized.

As my friend scampered lightly over the rocks and roots in our path, I huffed and puffed, lagging behind her, my every step feeling ever more weighted as we climbed higher and higher.  At one point, when I was certain we must be near the top, my friend stopped and said, “We’ve reached the half way point!”  I thought to myself, half way?  Only half way?  But, I persisted in spite of my pounding chest and legs that felt like spaghetti – and I made it all the way to the top.

Yesterday I climbed that mountain for the fourth time.  I scampered to the top, beating my old time by five minutes.  I had sweat dripping down my face, but my legs no longer felt like they would go out from under me and the climb was much easier.  I felt like I had conquered that mountain!

My husband, however, who was climbing this mountain for the first time in many years, had some difficulty just as I had my first time.  But, he didn’t give up, and made it to the top about 15 minutes after I did.   Soon, he too will scamper up that mountain with little trouble.

Will You Go All The Way To The Top?

Your booklet journey is like that hike.  You may have some difficulty in the beginning (choosing a topic, finding time to write, figuring out which information to include, etc.), but if you stick with it, it will get easier.  You may have a few rocks and roots in your path that you will need to step over or side step, but if you keep going you will make it all the way to the top.

So how about it?  Are you willing to go all the way?  Most people aren’t.  That’s why most people don’t have the riches they desire and will never achieve their dreams.  And you know what?  Most people’s dreams are not out of reach. They are within the scope of possibility, just like your dream of becoming a booklet author.  All you need to do is make a decision to do it and keep going until you reach the top!

To your riches!

Kim

PS:  Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post please share it on your favorite social website.  Thanks!

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27 Places To Sell Your Booklets By The Truckload

February 4, 2010 · Leave a Comment

Have you been thinking about writing a booklet but you just can’t imagine who would buy it?  Believe it or not, there are many places that will buy your booklet by the hundreds, by the thousands, or even tens or hundreds of thousands of copies.  And of course, you can sell to individuals too, although selling your booklets by the truckload is much more fun because you only have to make one sale to reap a HUGE payoff!

Here is a list of places for you to consider that just might be interested in buying your booklet by the truckload.  Of course, not every place on this list will apply to your booklet, but even if a place doesn’t apply you can use it to spark ideas of others places that do!

Where To Sell Your Booklets By The Truckload

1) Large Corporate Businesses

2) Franchise Companies that have more than one location

3) Hospitals

4) Doctor’s Offices, Counseling Centers, Therapy Centers

5) Small businesses and Offices

6) Gift Shops (museums, zoos, hospitals etc.)

7) Any place that buys premium products (premiums are hand-outs and give aways used by companies to get people to remember them.  Think pens, flashlights, frisbees, mugs, etc.)

8) Banks and Financial Institutions

9) Educational Institutions – private and public schools, colleges, vocational institutes and training centers

10) The Government-  city, state or national

11) Libraries – private and public

12) Foreign Companies

13) Non-profit Corporations and Fundraising Groups

14) Local or National Sports Clubs

15) Magazine Companies

16) Religious Organizations

17) Mail Order and Catalog Companies

18) Online Retail Companies (think gift with purchase)

19) Travel Organizations – clubs, airlines, tourist information centers, magazines, and related companies

20) Daycares and Preschools

21) Non-credited classes offered through colleges, vocational schools or hospitals such as Lamaze classes

22) Cooking Schools

23) Any company that requires a subscription to get their product – book of the month, fruit of the month, chocolate of the month, etc.

24) Food Manufacturers

25) Fitness Clubs and Organizations

26) Wedding Chapels

27) Publishing Companies – (think gift with purchase)

Go get ‘em!

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post please share it on your favorite social website.  Thanks!

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The First Step To Creating Your Best Quality Content

February 3, 2010 · Leave a Comment

Once you know what you want to write your booklet about, the next step is the actual writing.  But, how do you write quality content?

Writing excellent content begins with something so simple that you’ve probably over-looked it – your environment.

Make A Plan

As writers, when we get an idea we often rush to the computer or grab a pen and paper and start writing.  This is ok if you’re simply writing down a few thoughts on which to embellish later.  But, if you’re beginning your manuscript this way it could be disasterous!

Although your booklet will be a small publication, it should still be something which you take pride in.  You should give it just as much thought and care as you would a full length manuscript.  That means you should plan when and where you will do your writing.

When Will You Write?

When you plan a time to write, you want to be certain that you will be relaxed and have no interruptions. You need to be able to focus, and if your focus is constantly broken you will never get the writing done, and any writing you do won’t be your best.

The first thing to ask yourself is when are you the most energized?  Is it at the beginning of the day?  After lunch?  Or are you a night owl?  Whenever you feel energized your brain will be at its best to perform. This is the time of day you should write your manuscript.

But, feeling energized is only half the battle.  You also need to make sure that you will be alone. This might mean writing while the kids are at school, or writing on your lunch hour in a quiet place at work or in your car.  Or, it might mean waiting until the weekend to do your writing so you can get away and really concentrate on your content.

Feeling energized and being alone will help you focus and create your best content, but there’s one more thing to consider before you start and that is where you will write.

Where Will You Write?

One of the most wonderful things about being an author is that you have a choice in where you work.  You can work from a desk, or from a table, or from your bed, or from somewhere completely outside your home such as the beach or a park.

What you need to consider is where are you most comfortable and relaxed? If you’re at home, will you be interrupted by others in the house watching tv or talking and interacting with each other?  Will you be thinking about all the housework that needs to be done and will that rush your writing?  What if someone comes to the door and you are alone to write – will you answer it?  What if the phone rings?

If you’re truly comfortable at home, decide not to let anyone or anything interfere with your writing time. Once you’ve made that decision you’ll find that it’s easier to ignore the doorbell should it ring, and you can unplug the phone until your writing session is over.

Your other option is to leave home to write.  You might drive to a quiet spot and sit in your car.  Or, you might get a hotel room for the night or for a weekend.  Maybe you’ll take your laptop to a local coffee shop (it’s not the most quiet environment, but if you can tune out the noise and get into your head this could work), or maybe you prefer to be outside in nature.  Whatever works the best for you, that’s what you should do.

When you have uninterrupted time alone and you’re in an environment that makes you feel relaxed and comfortable, and when you are at your peak energy for the day, that is when you will write your best quality content.  Otherwise, you won’t be able to think clearly, you’ll run into writer’s block, and the words just won’t flow the way you want them to.

Would you like to add an idea?  Please leave your comments below!

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, imporant post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post please share it on your favorite social website.  Thanks!

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Quick Tip: Fonts Matter

February 2, 2010 · Leave a Comment

The font you use for your booklet’s cover and inside text matters greatly when it comes to sales.  Your market is used to seeing a particular font in other publications, and that font will attract their attention as they are already familiar with it.  Before deciding upon a font for your booklet, you should do a little research to get a good idea of the fonts being used in other publications they buy or subscribe to.

In addition to the font itself, you should also consider the size of the font.  If your booklet is for readers over the age of 40, you will want to use a larger font to make it easier to read.

To your riches!

Kim

PS:  Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post, please share it on your favorite social website.  Thanks!

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Can You Be Sued If Someone Gets Hurt Following The Advice In Your Booklet?

February 1, 2010 · Leave a Comment

Are you creating a booklet that requires readers to use caution or care when attempting to do what your booklet suggests?  Maybe you’re writing a technical booklet that teaches something about electrical wiring, or maybe you’re writing a booklet that has to do with diabetics and diet.  Maybe it’s a parenting booklet that offers tips for young parents or parents of small children or infants.  Whatever your subject is, you need to ask yourself one question – and that is – “Can I be sued if someone gets hurt following my instructions?”

Why Checks And Balances Are Important

You may have the best of intentions when you create your booklet, and you may have performed the very advice you are offering hundreds of times yourself.  But, just because you can do it easily that doesn’t mean that your readers will be able to perform it perfectly themselves the first time. Even if your booklet is written in a brain dead, simple manner, there is always the possibility that something could go wrong.

This doesn’t mean that you shouldn’t write your booklet.  You absolutely should.  There are people who will benefit from your information.  It simply means that you need a set of checks and balances against which to weight your information before publication.

Go To The Experts

One of those checks and balances that will help keep you in the clear is having someone from your industry, who knows the information as well as you do or better, read your manuscript before it is produced. And if you can have more than one person look it over that’s even better.

These people are not editors, but they do know their stuff when it comes to your subject, and they’ll probably be thrilled that you thought enough of them and their expertise to ask their opinion.  They’ll give you feedback you could never get from an editor, and that feedback just might save your backside someday.

Don’t underestimate the value of the service these people give to you.  It’s worth a ton – especially if it keeps you out of court!

Write A Disclaimer

Getting the experts to read your manuscript is valuable, but those experts are human just like you and they can make mistakes.  And no expert can ever know everything there is to know about a subject. That’s why you also need to write a disclaimer for your booklet.  A disclaimer lets the reader know that they are reading your information at their own risk, and should they follow your advice or instructions you cannot be held liable for the results.

Just about every publication carries some kind of disclaimer these days.  Publishing companies and authors are concerned, and validly so, about law suits.  And while you may never be sued for the information you put into the market place, it’s a good idea to try to do your best to prevent it anyway.  A disclaimer will help you do that.

You should make sure that you know your subject very, very well before writing your manuscript.  Then, have at least one other expert look it over and include a disclaimer.  These things will help protect you and keep trouble away.

NOTE: I am not a lawyer and am not qualified to dispense legal advice.  You should consult an attorney should you have questions regarding this subject matter.

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post please share it on your favorite social website.  Thanks!

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A Short Story About Sex – Or – How To Find The Perfect Topic For Your Booklet

January 28, 2010 · Leave a Comment

Often we make things much more difficult than they really are – such as searching for that perfect topic to write about.  You contemplate, come up with an idea, then throw it out thinking it isn’t good enough or you can’t figure out who would buy a booklet about that.  So, you begin contemplating again.

This process can go on for eternity if you let it, and nothing will ever be accomplished.  Here’s a short story about a client of mine and how I helped her overcome her own dilemma of what to write a booklet about.  I hope it will help you too!

A Short Story About Sex

A client of mine came to me one day and told me she wanted to write a booklet.  The idea really interested her, but she had no idea what to write about.  She didn’t own a business and didn’t feel she had any experience worth writing a booklet about.  She was a wife and mother who enjoyed cooking and gardening. I made several suggestions to her about possible titles within her scope of experience, but she considered the things she did too mundane to write about. Nothing I mentioned created that spark of excitement for her.

Then, one day, while having a casual conversation with this lady, I suddenly realized just what her true passion was.  Every time she talked about it her entire demeanor changed. Her face lit up as bright as the sun.  She smiled and laughed when she spoke.  Her speech became rapid, as if she couldn’t get the words out fast enough, and she just radiated joy. What did she love to talk about so much?  What was her true passion?  Sex!  So I suggested she write about that.  The idea was an instant hit with her, and she came up with a wonderful idea for a booklet about sex within the context of marriage.

For months the answer to this lady’s booklet dilemma lay right under her nose! She was simply too close to it to see it objectively.  The same thing is probably true for you.

What makes you radiate joy?  What gives you true happiness?  What do you love doing more than anything else?  What do you constantly talk about with your friends?  What have your friends told you that you talk too much about?  If you could do anything you wanted to right now, what would it be?

Ask yourself these questions.  Pay attention to what you focus on and think about most. This is how you’ll find the perfect topic for your booklet!

To your riches!

Kim

PS:  Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post please share it on your favorite social website.  Thanks!

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How To Stay Motivated And Keep The Momentum Going So Your Riches Will Grow

January 27, 2010 · Leave a Comment

When you start something new do you find it difficult to stay motivated after a while?  This is why people have such a hard time losing weight, or finishing a do-it-yourself project, or going to the gym every day.  It’s easy to start something when you’re excited about it.  But, sticking with it is another thing altogether.

A booklet business is no different.  When you come up with the idea for a booklet you’re excited and you can’t wait to start your booklet adventure.  But, after you’ve been in the game for a little while it’s easy to lose your momentum.  And, if you let things slip too far, pretty soon everything comes to a halt.  Here’s how to stay motivated and keep your momentum so you can go from success to success!

Pace Yourself

When you came up with the idea for your first booklet you probably had many things running through your mind.  You might have thought about selling your booklet in large quantities and seen yourself cashing a check for a large amount.  You may have envisioned giving talks to people interested in your subject.  Or, you might have considered creating spin-off booklets and other products to sell.  All of these things are very exciting, but once you dig in and get to work they can sometimes seem overwhelming – and that can cause you to lose your enthusiasm and momentum.

What you must do is pace yourself.  Realize that you can’t do everything all at once. Yes, you can sell your booklet in large quantities and give talks about your subject and create other products.  But, no, you won’t do it all in one day and it won’t happen instantly.  It’s a process and it’s ok to take it slow (but not too slow!  You don’t want to wait forever to get your riches!).

Be Flexible

When you create your booklet you are also creating your own publishing company.  Since it’s your company, you’re not on anyone else’s time clock. You are free to work as fast or as slow as you please to accomplish your goals.

You should set deadlines for yourself, but they should not be so rigid that you can’t change them when you need to.  Life happens to all of us, and you need to remain flexible.  Give yourself some breathing room and don’t beat yourself up if you can’t meet a deadline that you set for yourself or your business. Just set a new deadline that is reasonable given the circumstances, and work toward it.

Do Something

Pacing yourself and being flexible with your deadlines will take the stress off of you and help you to keep your momentum.  But, there’s one more thing you need to do in order to maintain your motivation and that is to keep moving forward.

You must continue to do something every day to accomplish your goals. You don’t have to do 10 or 20 different things every day – just one.  And if you can do more, great!  But, if you can’t then just do one thing, and at the end of the month you will have done at least 20 things to move forward and reach your goals.

The more you do, the more momentum you will achieve, and that will motivate you to do even more. And realize that each thing you do builds upon the last thing you did.  You are constructing something on a daily basis that will change your future.  It won’t happen in the blink of an eye, but if you keep at it you’ll be further ahead tomorrow than you are today.  And then where will you be a month from now?  A year from now?  Five years from now?  You will reach many milestones and goals in that time as long as you keep going, and every success will give you the motivation you need to reach the next one!

So get in the game today.  Dig in and do something, but be flexible and pace yourself.  Then, watch your business and your riches grow!

To your riches!

Kim

PS:  Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  And if you like this post, please share it on your favorite social website.  Thanks!

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Quick Tip: Add To Your Riches With Amazon’s Kindle

January 26, 2010 · Leave a Comment

If you have given some thought to creating an e-booklet, you should consider getting your booklet on Amazon’s Kindle.  Kindle accepts many different kinds of content, from books to articles and everything in between.

You’ll need to have a completely finished e-booklet, with a nice layout and cover design.  And Amazon has the final say regarding the material they will accept.

Getting your e-booklet on Kindle won’t cost you a cent, and there are now thousands of people using the Kindle.  It’s just another way to add to your riches!

To your riches!

Kim

PS:  Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post please share it on your favorite social website.  Thanks!

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How To Leverage Your Booklet For The Most Riches

January 25, 2010 · Leave a Comment

Do you know what leverage is?  Leverage is an advantage.  It is getting the most out of something.  Think of it as getting the most gain for the least amount of pain (pain being work!).

There are untold riches in a single booklet when you know how to leverage that booklet. And if you have more than one booklet, that’s even better!

Create Your Booklet Once And Sell It Forever

One way you gain leverage from your booklet is that you only have to write it once, yet you can sell it over and over again. This is a huge advantage over services businesses where you must perform a service and get paid for your time.  You can’t leverage your time because you only have 24 hours in a day and you can never give them all.  And you can’t sell the same hour over and over again.

But, there are many product businesses that also cannot be leveraged – such as selling crafts.  If you create a craft item and sell it, it’s gone forever and you must create a new one to sell the next time.  But, once your booklet is written, the work is done and you have a product that can be sold repeatedly.

One Booklet Equals Many Products

Another way you can create leverage from your booklet is to develop other products from it. For example, you might offer your booklet as a download, and then develop hard copies, a CD and an MP3 from the same booklet.  Now you have four different formats to offer your booklet in, and each one can be viewed as a separate product.

You see this all the time.  If you have ever visited any guru’s website, you’ll often see that they offer teleseminars and everyone who signs up gets either an MP3 or CD of the seminar at a later time.

Another thing you’ll often see one of these gurus do is offer a product in printed form, and then offer that same product in a CD format.  Why?  Because it adds value to their product.  They didn’t have to write any more content.  All they had to do was take the content that they already created and record it.

You can do this very same thing!  Once your manuscript is created, you can create different products from it without much, if any, additional work.

Leveraging Your Idea And Your Market With Spin-Offs

Finally, another way to leverage your booklet is to create spin-off products or a series from it. This is really leveraging your idea as well as your market, but you need that first booklet in order for this to happen.

When I created my first booklet, once it was selling and I had established my market, I created two spin-off titles from it that I knew would be of interest to that same market.  I now have a series of three booklets, and have since come up with ideas for several more booklets I can create within that series for that particular market.

Spin-off products include much more than just creating a series of booklets.  You might decide to create a workbook to go with your booklet, or you might create a DVD.  TV shows will create toys and other products as a spin-off, and often they’ll take a character or two from one show and create a spin-off show using those same characters.

With a spin-off product you will have some extra work to do, but it’s well worth the effort if you’ve already got an established market.

When you create a booklet, you should get as much leverage from it as you possibly can.  The more leverage you have, the more riches you’ll make!

Got an idea for leverage that I left out?  Please leave your comments below!

To your riches!

Kim

PS: Don’t forget to click on one of the links at the top right of this page to subscribe so you never miss a single, important post!  Remember, it only takes ONE idea to start the riches flowing to you!  Also, if you like this post, please share it on your favorite social website.  Thanks!

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